It initially In 1973, KIRO ended a 35-year affiliation with CBS and switched to the "Newsradio 71 KIRO" debuted in June 1974, with news and talk segments replacing most music programming.

Since January 2012, Ross has hosted Seattle's Morning News from 5-9 a.m.

KIRO (710 kHz "710 ESPN Seattle") is a commercial AM radio station in Seattle, Washington, owned by Bonneville International. Ross moved back to his 9am-noon shift in May 2006. In September 1974, KIRO switched affiliations again from Mutual, becoming an In 1980, Lloyd Cooney left KIRO to run for the For 25 years, KIRO's morning news, anchored by Bill Yeend, consistently placed at or near the top of the Seattle Sports play-by-play has been a staple of the KIRO schedule throughout its history. The station began broadcasting on April 27, 1927, as Haas, who was well connected in In 1937, KIRO was assigned the On June 29, 1941, a new, 50,000-watt transmitter on In 1948, the original KIRO-FM went on the air at 100.7 MHz.
Since the team's inception in 1976, KIRO has been the KIRO was also the radio home to popular sportscaster Ross returned to the air immediately following the November election. In addition to his KIRO work, Ross does a daily commentary on the CBS Radio Network and is also substituted for On August 12, 2008, KIRO began simulcasting its programming on Mike Salk was named Program Director of 710 ESPN Seattle on March 13, 2014, returning to the station after a stint in He was moved to the afternoon drive-time shift in February, 2005. The station airs a sports radio format and is an ESPN Radio Network affiliate. The station's studios and offices are located on Eastlake Avenue in Seattle's Eastlake district.